About Big Idea Brand MarketingWhen you want to: Make your brand human, relatable and emotionally engaging, with a brand story based on your values and purpose Get closer to your clients with messaging that conveys the benefits of buying from your brand Own a brand identity with colours, style and imagery that expresses your brand…
Website design Logo design Client now manages their own website – therefore the website not be a true representation of the original work we created
Why hold an event? Planning your event – looking at your promotion schedule and activity Ways to market your event: leading up to the event, during the event and post the event How you can use the media and PR to promote your event What types of content can you use? We will show you…
Why an email list (database of contacts) can be one of your most valuable business assets no matter what type of business you are Effective ways to get people to sign up for your email list Tips & strategies for growing your email list and increasing your leads and sales Insights from both a marketing…
Many clients build their website, decide on their social media channels and started posting content believing ‘I’ve built it, the customers will come’. They don’t realise that once you promote yourself, you need to capture interest and potential customers so you can communicate directly with them. Email marketing allows you collate and build your potential…
I have always been a proud supporter of local and independent businesses and also giving back into the community I live in. So it has been a pleasure over the years to be able to work with and support many small businesses in the UK to reach their local customers and grow their business. One…
Keywords for Search Engine Optimisation You are either thinking “I keep hearing these phrases and I don’t really know what they mean” or you’re thinking “I’ve got a rough idea what they are but I’ve no idea how I’m supposed to use them”. So what exactly are keywords and why is so much fuss made…
Quite often when people start their own business one of the first things they have to do (in most professions) is set up an online presence so that customers can find you and more importantly buy from you! For many, the build of a website can be a minefield, and in some cases, quite stressful.…
Business owners often choose a company name but don’t realise that the choice of name can impact how their company is found by prospective customers and therefore marketed effectively online. Once you have your company name, you’ll need to register the domain name i.e. the name you will use for online activity such as website,…
We’ve all received unwelcome or unsolicited email and too often have hit the delete button without even opening the message, let alone reading the content! Email marketing is often mistakenly aligned with direct mail – spamming needlessly and often achieving low success rates. However correctly targeted and designed well with relevant content, many businesses have…
